Rockmount Ranch Wear Blue/Black Stripe Vintage Western Cowboy Poster copper Stonewashed very soft 100% cotton

Stonewashed very soft 100% cotton

Finely detailed embroidery on front

It's been a long time

though Steve lusted for it madly

Rockmount Ranch Wear Blue/Black Stripe Vintage Western Cowboy Poster copper Stonewashed very soft 100% cottonGood stuff has a story. These colorful advertising posters from the early 1950s were commissioned by "Papa Jack" to promote the Rockmount brand at retailers around the country. While researching his "Western Shirt" book in 2002, Steve Weil (Rockmount 3rd generation), found one in a collection in Costa Mesa, California, and featured it in the book. It was not for sale, though Steve lusted for it madly! As luck would have it, during the 2005 renovation